AIW-202Applied AI at Work
Practical Application of AI in Sales
What you leave with
An AI sales playbook: the tool register including agencies' tools, the data and contact rules, each use case with its prompt, checks and benchmark, and the shared records that keep what sellers say true.
Same obligation, two realities
Early-stage and SMESmall team: a few sellers do everything, so short rules applied every time and a small answer library carry the load.
Enterprisemany tools, an AI agent and agencies acting in the company's name, so a full tool register, contact metrics with targets of zero and third-party provenance checks are needed.
How the course runs
- The obligation: where the responsibility comes from, cited by section.
- Two realities: how it is met in a small organisation and in an enterprise.
- The method: step-by-step practice with templates and edge cases.
- Paired labs: complete the one matching your work, read the other.
- Artefact and assessment: submit the artefact; a rubric and a short scenario quiz decide the certificate.